Cross-Sell Strategies for Peak Season

Get the guide to creating cross-sell campaigns customers can’t resist—packed with tips and examples from top retail brands.

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Trusted by current and future Fortune 500 brands

ASOS
Travel Leisure
Mattress Firm
Bark
Lulus
Harman
What's included

Your guide to precision cross-sell strategies

Proven plays that work

Explore three proven cross-sell plays, complete with real examples from brands like Nike, Stitch Fix, and Philips Hue.

Smart recommendations

Learn when and how to make personalized recommendations in the customer journey for the biggest impact.

Mistakes to avoid

Avoid common cross-sell mistakes that can turn customers off—or push them away for good.

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“Simon AI lets us reach fans at the right moment with events they're genuinely likely to attend. Fans trust our recommendations because we're not spamming them with irrelevant shows. When they do get a notification, it matters, and that's what brings them back."
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Steve Mastrocola
Sr. Director of Audience Marketing
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"My favorite thing as a marketer is a low lift, high impact win. With Simon, we took an audience that we knew was active on our site, identified them, and added them to preexisting campaigns. We saw a 20% increase in revenue."
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Michelle DeStein
Director of Growth Marketing
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"It's less humans arbitrarily picking data points, and allowing machines to tell us what's the best recommendation. It takes some of the decision making out of the equation, allowing us to focus on when and how to communicate to the customer."
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Steven Mastrocola
Senior Director, Audience Marketing
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