“Simon AI lets us reach fans at the right moment with events they're genuinely likely to attend. Fans trust our recommendations because we're not spamming them with irrelevant shows. When they do get a notification, it matters, and that's what brings them back."

"My favorite thing as a marketer is a low lift, high impact win. With Simon, we took an audience that we knew was active on our site, identified them, and added them to preexisting campaigns. We saw a 20% increase in revenue."

"It's less humans arbitrarily picking data points, and allowing machines to tell us what's the best recommendation. It takes some of the decision making out of the equation, allowing us to focus on when and how to communicate to the customer."