Simon AI launches Agentic Marketing platform as a Connected Application on the Snowflake Marketplace

Today, Simon AI has announced the availability of the Simon AI™ Agentic Marketing Platform as a Connected Application on the Snowflake Marketplace.

This launch extends our commitment to helping enterprises bring agentic, AI-driven marketing directly to the Snowflake AI Data Cloud, empowering teams to reason over live data, detect key signals, and act in real time, without ever moving data or relying on complex integrations.

“Marketers have been promised AI for years, but the breakthroughs only come when data and intelligence operate as one. With this Connected Application, we’re giving enterprises a way to realize that vision—AI that acts on live data, securely and intelligently, right where it lives.” ^{Jason Davis, CEO and Co-founder, Simon AI}

What’s new

Simon AI is a connected app that leverages Snowflake Cortex AI to deliver marketing intelligence in place, within your governed Snowflake environment.

Composable Simon AI Agents reason over live customer data to surface insights, build audiences, and trigger personalized actions in real time. These agents are modular and flexible, allowing marketers to compose intelligent workflows that adapt as data changes.

This Connected App represents a major step toward autonomous, data-driven marketing, without breaking governance or moving data across systems.

Why it matters

Traditional marketing platforms extract and replicate data, slowing execution and introducing risk. Simon AI brings computation to the data, ensuring both speed and compliance.

The result is a fully governed, AI-enhanced activation layer,where marketing, data, and AI collaborate directly inside the Snowflake AI Data Cloud.

It’s a shift from manual segmentation to agentic systems that learn, adapt, and act, enabling marketers to operate at the same velocity as their data.

How it works

Composable Simon AI Agents form the building blocks of modern marketing orchestration:

• Insights Agents discover hidden patterns and opportunities from behavior, sentiment, or contextual data.
  
  
• Data Agents translate complex Snowflake tables into actionable marketing attributes.
  
  
• Automation Agents continuously trigger personalized messages and journeys across channels.
  

Together, these agents create a dynamic, composable framework that enables continuous optimization and 1:1 personalization.

What customers can expect

• Build and activate high-impact audiences up to 10x faster.
  
• Achieve up to 6x higher conversion rates 
• Operate on live data with full security, governance, and lineage intact.
  
• Empower marketing teams to act independently, while data teams retain oversight and control.
  

This is what agentic marketing looks like: faster, smarter, and governed by design.

See it in action

Explore the Simon AI Connected Application on the Snowflake Marketplace.

Learn more from our CTO’s guest post on the Snowflake Medium blog:
Why Simon AI Chose Snowflake Cortex AI to Deliver 1:1 Personalization.

And revisit our earlier announcement:
Simon AI Launches Composable AI Agents for Marketers, Built on Snowflake Cortex AI.

Our vision

Marketing is evolving toward agentic marketing, where AI systems understand context, reason over live data, and act autonomously.

With Simon AI, a connected application on Snowflake, we’re helping organizations operationalize this future: combining live data, governance, and composable AI into a single, secure framework for intelligent customer engagement.

“Composable AI is the bridge between today’s marketing automation and tomorrow’s adaptive intelligence. Our vision is to empower every brand to build its own network of AI agents that collaborate across the data cloud to deliver experiences that feel truly human.” ^{Jeff Walton, VP of Product, Simon AI}

This launch represents more than just a Marketplace listing—it’s a milestone in the journey toward truly adaptive, data-driven marketing at scale.

A deep partnership with Snowflake

As an Elite Tier Snowflake Partner—the highest level of partnership within Snowflake’s ecosystem—Simon AI continues to push the boundaries of what’s possible with data and AI collaboration.

Our work with Snowflake Cortex AI has been recognized in the 2026 Modern Marketing Data Stack report, where Simon AI is featured for redefining how brands connect insights to action.

We were among the first companies to offer a Connected Application on Snowflake, and received Snowflake’s Powered by Snowflake Partner of the Year Award for our leadership in this new architectural model.

To see how this partnership delivers measurable impact, explore Snowflake’s official case study:

‍Simon AI: Composable Agents for Agentic Marketing on Live Data in Snowflake.

“Our collaboration with Snowflake has always been about more than technology, it’s about helping joint customers move faster while staying fully governed. This Connected Application shows what’s possible when two platforms align around a shared vision of bringing AI directly to enterprise data.” ^{Alex Greer, Strategic Partnerships Leader, Simon AI}

Together with Snowflake, we’re empowering enterprises to turn live data into live experiences, securely, intelligently, and at scale.

Learn how at simon.ai or contact our team to explore how Agentic Marketing can accelerate your data strategy.

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