Simon Data + Snowflake
With Simon Data and Snowflake, you can easily access unified customer profiles, activate advanced segments, and design 1:1 personalized experiences. Simon’s bidirectional Snowflake integration allows marketers to streamline siloed datasets into a single unified customer record, to engage with customers at the right time and place, and to speed up campaign deployment while decreasing reliance on IT and engineering resources.
Bi-directional data sharing with Snowflake means engagement and campaign data is funneled back into your Data Cloud
A fully connected deployment allows marketers to create and sync segments directly in their Snowflake instance
With Simon, Snowflake remains the single source of truth. No data replication.
Get started — FREE for brands on Snowflake
Let us take care of the data groundwork so you can focus on driving results. What's included:
- Customer 360° profiles built in Snowflake and easily accessible in the Simon CDP for hyper-segmentation.
- Custom attribute framework to power campaigns based on CLV, purchase frequency, engagement, and more.
- Deep audience and campaign insights, seamlessly routed back into Snowflake for future segmentation.
Talk to sales to get started for FREE
"It's less humans arbitrarily picking data points, and allowing machines to tell us what's the best recommendation. It takes some of the decision making out of the equation, allowing us to focus on when and how to communicate to the customer."
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Steven Mastrocola
Senior Director, Audience Marketing
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